LinkedIn Conversations
Follow Deanna on LinkedInBrushing teeth…eating…getting dressed.
These are all things I do every day. Do you know what I don't do every day? Post on LinkedIn. 🕵🏼‍♂️ Michael Zwick 🕵🏼‍♂️and I were chatting about this today. You don't have to post every day but what you should do is be consistent when you post. Engage with others here and have conversations in the...
“This is a test of the Emergency Broadcast System…if this was a true emergency…”
That’s the first thing I think of when I think of “test”. I ran a test of my own on Friday. I posted a picture in “stories” with a call to action. It was a non-business related post, a picture of Progressive Field, asking “If you love watching live sporting events in person, send me a DM”. I did...
“Deanna, what’s *1* thing I can do to improve my LinkedIn profile?”
Look at your LinkedIn profile picture. Ask yourself these questions: Is the picture a year old or younger? Yes? Good! Is it a selfie? If your answer is yes, the BUZZER sounds!!! PLEASE have someone else take the picture! This isn’t Facebook or Instagram. Am I the only one in the picture? Yes?...
“I do like the smell of a locker room. Smells like potential.”
My husband and I are starting to watch the Ted Lasso series on Apple TV. When I heard that line, I instantly pulled out my phone and wrote it down in my Notes app. It’s funny but isn’t it a good line for perspective in business too? Do you ever sit back and see things from a bird’s eye...
Have you ever walked around at the zoo thinking about LinkedIn?
The majestic flamingos are like the people who are saying “check me out, I’m pretty awesome”. We all know some of these people…with those beautiful selfie pictures. Not that there’s anything wrong with that. 🙄 The sleeping lion is the beast that you don’t want to wake up. This beast is in every...
Do you remember the days when LinkedIn was filled with press release and quotes?
That wasn’t long ago. When I started posting content in 2018 I noticed that things were starting to change. Now I’m happy to say that I’m reading some really good stuff here. Real people posting real stuff. Yet people who are posting content are still in the minimum here. There are nearly 760...
Do you know who your ideal client is?
Do you know how you solve problems for your clients? Do you know who your center of influence is? If you’ve answered yes to all of those questions, congratulations! Now, let’s use answers to those questions to help you engage better here. It comes down to keywords. A question I often ask my...
2012, 2014, 2017
They were all good years. My daughter was born in 2012, I celebrated my 10 year anniversary in 2014, and in 2017 we moved from Buffalo, NY to Columbus, OH. That being said, a lot has changed since then. I’m sure I’m not the only one to endure change over the years. In business, things have changed...
I don’t post content on LinkedIn on Mondays anymore.
Posting content here on Mondays is like trying to stand out from the masses while swimming in a school of fish. It’s very difficult. From day one I’ve been of the mindset that you have to be different in order to stand out among the crowds here on this platform. What makes you different if you...
Is your LinkedIn profile optimized?
Are you showcasing your best self on this platform? Have you gone through each part of it and checked anddouble-checked that you're showing your best self? That's one part of the "LinkedIn triangle" that I help my clients with. I'm getting ready to ramp up discovery calls with potential clients...