That was the most popular answer when I asked “What’s preventing you from creating content here on LinkedIn?” in a poll here not too long ago.

Here are some actionable things you can do to go from “I don’t know what to post” to “I have some great content ideas!”

1. Tell a story – storytelling is BIG on LinkedIn. Tell a relatable story that your followers can, well relate to.

2. Give us a behind the scenes snapshot – show us what goes on “behind the scenes” at work – this can be funny or full of value for your network. The choice is up to you.

3. Have you received a question from a prospect, client, or colleague that could be turned into a post? If one person wants to know, chances are other people want to know too.

4. Job seeker? Tell a story about a win, an accomplishment, something you want to brag about that will catch potential hiring managers’ attention. You never know who sees you here.

Hope these ideas help you…next time you say “I don’t know what to post.”

Did you know that posting content here on LinkedIn is different then posting on Instagram, Facebook or Twitter?

Yep, that’s one of the parts of the Leverage Up, LLC triangle. I help my clients go from drab to dynamic on LinkedIn.

Is one of your 2022 goals to be better/do better/have a LinkedIn strategy???

You’re in luck, that’s what I do. The link to book a “Want to learn about working with Deanna and Leverage Up” call with me is in the comments.